Given: Cost = $32, Profit Margin = 38.65%
Profit Margin as a Decimal: 38.65% = 0.3865
Formula:
Selling Price =
Selling Price =
Selling Price =
Selling Price = $52.16
Notes:
Profit = Selling Price – Cost = $52.16 – $32 = $20.16
Markup Amount = Profit = $20.16
Markup Percentage =
Profit Margin as a Decimal: 38.65% = 0.3865
Formula:
Selling Price =
Cost/
1 – Profit Margin as a Decimal
Selling Price =
$32/
1 – 0.3865
Selling Price =
$32/
0.6135
Selling Price = $52.16
Notes:
Profit = Selling Price – Cost = $52.16 – $32 = $20.16
Markup Amount = Profit = $20.16
Markup Percentage =
Markup Amount/
Cost
=
$20.16/
$32
= 0.63 = 63%